Tuesday, 24 January 2017

São João da Madeira’s Industrial tourism celebrates the 5th anniversary with free tours

The touristic tour through the São João da Madeira’s factories and museums was born five years go. To celebrate, there are five days of free guided tours.

In 2012, the smallest county in Portugal launched an innovative project: take tourists to the city’s industrial patrimony, opening historic factories to the visitors in office hours, letting them circulate between noisy machines to see pencils, hats or shoes born in the worker’s hands. Two months ago, the Footwear’s Museum inauguration completed the touristic offer. Now, to celebrate the five years of the touristic circuits through factories and museological spaces in São João da Madeira, the industrial tourism project launches five days of free guided tours. There are two routes per day, from January 23 to 27, from 9h30 until 12h45 and from 14h until 17h30. They all start and finish in Oliva Tower, the iconic building of the old metallurgic factory transformed in the project’s reception. The circuits are all different between them and include the entrance in two spaces of the touristic network.

Since the Viarco, the only working pencils factory in the country, to the footwear companies Helsar and Evereste, passing by the Cortadoria Nacional de Pêlo and Fepsa, connected to the headgear industry, or the Heliotêxtil, manufacturer of labels and trimmings. Besides the factories, the routes pass by the footwear museums, the Portugal’s Footwear Technologic Center or the Training Center of the Footwear Industry.

The visits are free but the previous inscription is required. On the 26th, the circuits include a novelty: they will be adapted to people with hearing loss, with simultaneous tradition into sign language.
The commemorations of the 5th anniversary integrate the inauguration of an exhibition of cheetah dresses in Oliva Tower, in an “invocation of the popular contestants which were organized by the historic company”, refers the organization of the event, in a statement. It occurs in January 23, at 18h. The clowns show Lullaby closes de festivities on the day 27, at 21h30.

Source : Fugas-Público

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